you bring the vision.

I’ll bring the words.

intentional copywriting + brand messaging that sounds like you and gives your business a voice that your customers won’t forget.

📍Central IL

give me details →

You've built something meaningful. Now let's make sure your message reflects it.

Your job is to do the thing you love.

My job is to take your tangled web of genius and weave it into something beautiful that also deepens your pockets.

We’ll work together to develop intentional and targeted messaging and create content that connects with the people you want to reach.

I serve clients in and around Peoria, IL. I can help you with: email marketing campaigns, creating a reusable brand messaging guide, blog writing, grant writing, and even strategy and steps toward passive income.

let's talk about your goals (free!)

about me

[Sydney Parlier]

I began copywriting for an agency during my first pregnancy in 2018 and continued well through COVID. At first, I couldn’t believe someone paid me for something I loved to do as much as writing.

Then, in 2021, I built an online business from scratch. My very own! I designed my own website, created sales funnels, launched online programs, and of course wrote my own copy.

And wouldn’t you know it? After a shitload of trial and error, I made some good money!

I then went on to co-create a community based program for a nonprofit and secured $20,000 in grant funding with writing.

I realized my gift wasn’t simply writing, it was knowing exactly who my business was created for. and I got really good talking to them. Saying YES was easy for them, because I know exactly who I’m talking to.

Currently, I back in college. I have 2 more children (yes that’s THREE kiddos for me, if you’re keeping track).

And lately, writing for other people has been calling me back.

I can’t do the meaningful work you do, but I can help you build a fortress around it. I want to help you sustain the business of your dreams. I don’t want you to burn out spending hours writing emails and I certainly don’t want you spending valuable energy on the wrong clientele.

Plus, it’s just not that easy to talk about your own business, especially if it’s passion-driven.

If you’re ready to get serious about intentional messaging and connecting with your ideal client…let’s chat!

Book a quick phone chat to find out how I can help

Your Questions, Answered →

  • This is for small business owners in the Greater Peoria, IL area. I work best with health and wellness practitioners, photographers, wedding planners, and anyone else who primarily trades their hours for dollars. My goal is to help you buy your time back by getting clear on your messaging (less time on discovery calls), curate your email list (it’s ok if you haven’t started one, or been silent for 6 months), and create a sustainable business that runs smoothly.

  • The ‘old school’ advice for growing a brand is dying. Small businesses used to identify what their ‘personality’ was and then use a consistent tone/voice across all platforms.

    But the game has changed. You don’t need generic, salesy copy in your brand’s “voice'” to sell. It doesn’t work anymore.

    You need to be able to describe your business mission/goals clearly, know how to talk to your ideal client, and most importantly — align with the people who are ready to buy your services or product.

  • I’ll be honest with you. I don’t want you to be my client forever. I want to help you create a rock solid foundation that you can rely on without doing more hands on work. I want messaging that sounds like you. My services include: building a brand guide, writing email sequences to run on autopilot, creating digital products (passive income), and having systems in place so your business doesnt work you to death, it works for you — so you can keep doing what you really love.

  • AI can try. Have you ever started reading a post and it’s so flat you literally feel your eyes glaze over? Then you forgot about the product immediately.

    That’s AI writing. Cheap. Hyperbolic. Boring AF. Zero Style.

    If you want easier sales from people you’re truly aligned with, you need to connect with your person. You need to sound like a HUMAN.

    (and no, I’m not anti-AI. It’s a pretty good tool for organization. But I am anti-AI-writing. I have a strict no-AI policy when it comes to copy and messaging).

  • You can reach me anytime at hi@sydneyparlier.com or at 808-743-0704 (Peoria, IL)

    If you want to chat about your business, you can book a discovery call! It will take about 30 minutes over the phone. If you prefer to meet in-person, that can be arranged too.

    Book your discovery call here.

  • I do have privately set target prices, but I adjust them based on what you need. That protects you from paying too much for the work and allows us to build a package together or as we go.

    I’ll email you an estimate or set cost after our discovery call. You can accept or decline - no strings attached.

    My pricing is in line with current market value for a moderately experienced writer and lands around $30/hour.

    Please don’t hesitate to inquire due to cost. I am willing to work with your budget!